We live in a fragmented marketplace. Not since the 1950s and 1960s, when television took over the radio to become the leading mass media platform have we seen the level of disruption that we are seeing today.
Nike has been feeling the pressure after the rise of rivals adidas and Under Armour but beats profit projections in Q3.
Of all the big four social platforms, Instagram is pulling away from the rest when it comes to sports highlights.
Mobile golf technology startup, 18Birdies, today unveiled findings from its KRC Research commissioned study about the current state of golf participation.
Players competing at the 2017 Canary Wharf Squash Classic will be better prepared than ever before after iPro Sport were today named as the ‘Preferred Hydration Partner’ for the PSA M70 tournament which will bring some of the world’s best squash players to London’s East Wintergarden from March 6-10.